The Association for Strategic Planning (ASP) is the only professional association for those engaged in strategic thinking, planning, and action. Founded in 1999, ASP is dedicated to advancing thought and practice in strategy development and deployment for business, non-profit and government organizations. ASP provides opportunities to explore cutting-edge strategic planning principles and practices that enhance organizational success and advance members' and organizations' knowledge, capability, capacity for innovation, and professionalism.
Our diverse membership reflects a broad range of industries. Members include:
Organizational Leaders: business, government and non-profit leaders responsible for strategy design and execution, from CEO through those leading a division, department, or team that has a critical strategy component;
Strategy Practitioners/Consultants: internal and external practitioners/consultants who provide content and process expertise for setting and implementing strategic direction; and
Academics: professors, authors and students who create and transfer new knowledge to enhance the effectiveness of strategy and further the profession.
ASP offers a strategic planning certification program based on a rigorous Body of Knowledge. The certification provides a professional designation for highly skilled and knowledgeable strategic planning professionals and executives. Strategic planning professionals can achieve designation as either a Strategic Planning Professional (Level I - 2 year minimum experience) or a Strategic Management Professional (Level II - 5 year minimum experience). There is also a Strategic Planning Apprentice Program for students of and new transfers into the strategic planning field.