Tuesday, April 8, 2014
Next Fifteen Communications Group reported today first half revenue rose six percent to £49.3m (about $82.4M) on the strength of its US operations like Outcast, M Booth, Text 100 and Blueshirt, which saw 13% organic revenue growth for the period ended Jan. 31.
While US revenue hit £28.4M ($47.5M), operations in the UK fell 4.5% to £9.7M as Lexis and Bite saw client losses in the period.
Client wins for the period included GoDaddy, Hitachi Data Systems, Airbnb, Next, Sainsbury's and Stripe. CEO Tim Dyson pointed to social and digital assignments for American Express and Google as evidence that its agencies' assignments are transitioning from traditional PR toward digital.
Next Fifteen said PR operation Bite has returned to profitability following an embezzlement scandal uncovered in 2012.
NF, which is moving its financial reporting to a Jan. 31 yearend starting in 2015, ended the period with debt of about £11.6M ($19.4M) against cash of about £6.2M ($10.4M).
This entry passed through the Full-Text RSS service — if this is your content and you're reading it on someone else's site, please read the FAQ at fivefilters.org/content-only/faq.php#publishers.