Crisis management author Edward Segal will be a featured speaker at the "Leadership in Trying Times" international virtual summit that will be held on September 16 and 17. Segal will deliver his presentation on 'The 10 Rs of Crisis Management" and answer questions from attendees on Wednesday, September 16 at 12 pm ET. Segal's session will be moderated by Arnold Sanow, the author of "Get Along with Anyone, Anytime, Anywhere".

To register for the online event that is sponsored by the Speakers Without Borders Speakers Bureau go to http://events.r20.constantcontact.com/register/event?oeidk=a07eh93xzel689c40c0&llr=crfnehabb. Segal is a member of the bureau and serves as their spokesperson. For information about the bureau go to http://www.SpeakersWithoutBorders.com

Segal has more than 30 years' experience as a crisis management expert. He managed crisis situations as the CEO of two trade associations; advised and helped organizations survive disasters, scandals, and emergencies including the arrest and firing of corporate officers, hate crimes, and sexual harassment; and conducted crisis management and communication training for hundreds of executives and their staffs.

He is the author of the recently published book on crisis management, "Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies" (Nicholas Brealey) and host of the weekly "Crisis Ahead" podcast.

About the Book

"Crisis Ahead" is rated the #1 best crisis management book to read in 2020 by BookAuthority.org. The American Library Association's book review website said, "This book's practical advice for advanced planning makes it a valuable addition to the shelves of any business collection."  See the review at

https://www.booklistonline.com/Crisis-Ahead-101-Ways-to-Prepare-for-and-Bounce-Back-from-Disasters-Scandals-and-Other-Emergencies-Edward-Segal/pid=9734321

"Crisis Ahead" is available as a paperback and ebook from Amazon, Barnes & Noble, and independent book stores via this link: https://publicrelations.com/order-book/. The book features dozens of anecdotes, stories, and lessons about how companies, organizations, and individuals — ranging from Amazon, Apple, and the European Union to Disney, Starbucks, and entrepreneur Elon Musk— have prepared for, created, managed, and communicated about crisis situations. It features a discussion about the early crisis management lessons that can be learned from the pandemic and includes a template for a crisis management and communication plan that can be customized for the needs of any company or organization.

About the Podcast

Each episode of Segal's "Crisis Ahead" podcast examines how organizations and individuals in the news are dealing with crisis situations and the lessons to be learned from their successes and failures.  Recent guests include Uber's former head of communications, PR veteran Richard Levick; the spokesperson for Michigan's Department of the Environment, Great Lakes, and Energy; and trial attorney Shane Read.

Guests have shared their insights about a range of timely topics such as how Uber handles crises, VW's bungled response to dieselgate, the dangers posed by TikTok, best practices for handling the media during a crisis, the deaths of American tourists at resorts in the Dominican Republic, and Boston Public Library's response to the pandemic,

Watch and subscribe to the "Crisis Ahead" Youtube video podcasts at https://youtu.be/9Ip2peyBtIg. Or listen to them at https://thecrisisaheadpodcast.podbean.com/ 

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