Saturday, July 4, 2009

Contact:

Jennifer Geronimo

415-444-0401 * JMGeronimo@aol.com

Don't Let the Economy Stop You

Small businesses are the backbone of the country and in this down economy many are struggling.

When small businesses are cutting back on various expenses and complain about not having the money to advertise to try to bring in more, bestselling author Jill Lublin says there are ways to get noticed for little or no money. Jill Lublin advises her clients and audiences to get the media talking about their products and services. Jill says "By quickly responding to breaking news and trends in your industry, a small business can accelerate their current marketing efforts at no additional cost." She also advices creating the "I've Heard of Your Somewhere Syndrome". Businesses can gain new repeat business all from word of mouth "buzz" marketing.

Five more of Jill's top powerful Get Noticed tips that don't cost even a dime:

1. With the current state of the economy this is a good time to learn the how to work your business around your life, so it fits in your life, supports your life, and reflects you.

2. Be generous. Make giving a central part of your life. Work hard and give your clients and customers more than they expect. Give people your time. Always show your appreciation, thanks, and reward those who help.

3. Surround yourself with the most interesting, active, and positive people. Hang around with experts, authorities, and people who are smarter and more accomplished than you. Find ways to meet them and be with them because they will open amazing new doors for you.

4. Always ask can I do it better, more interestingly, or more inventively? Challenge yourself to go beyond your prior accomplishments and to always surpass your best.

5. Constantly strive for excellence and do everything in the best possible way. Build a reputation for continually doing outstanding work and everyone will want to work with you.

Jill Lublin authored the bestselling book Get Noticed…Get Referrals: Build Your Client Base and Your Business by Making a Name for Yourself (McGraw-Hill 2008). She is also the coauthor of two other national bestselling books, Networking Magic and Guerrilla Publicity. Jill teaches Crash Courses in Publicity in cities throughout the United States and Canada. Jill hosts the TV program, Messages of Hope, and the nationally syndicated radio show, Do the Dream. Jill is a popular international speaker who teaches powerful publicity, networking, and how to be influential techniques. As the CEO of the strategic consulting firm, Promising Promotion, Jill has trained companies in innovative techniques to improve bottom line results. In the past twenty years, she has worked with ABC, NBC, CBS, and other national media, and knows what the media wants.

Website: www.JillLublin.com