Today, on the Hidden Gems Fully Booked podcast, hosts Craig Tuch and Roland Hulme welcome veteran comedian, keynote speaker, and author Jan McInnis for a laughter-filled, insight-packed episode focused on bringing humor into writing—no matter the genre.

Best known for her keynote Finding the Funny in Communications, McInnis has spent over 25 years using comedy to connect with audiences across the country. On this week's episode, she shares how authors—whether writing fiction, nonfiction, or anything in between—can use humor as a powerful storytelling and communication tool.

"You don't have to be a comedian to bring humor into your writing," McInnis says. "And just because your book isn't a comedy doesn't mean it can't benefit from a few well-placed laughs."

Drawing on her decades-long career in stand-up, radio, and corporate comedy, Jan breaks down the key rules of writing humor with purpose. From spotting everyday absurdities and avoiding clichés to perfecting punchlines and timing, she offers practical tips any writer can apply—whether they consider themselves naturally funny or not.

Listeners will also hear about Jan's background in comedy writing, including her writing for radio stations, corporate content, and even greeting cards. Jan's experience shows how humor can not only elevate your writing but open unexpected professional doors.

Each week on Fully Booked, Craig and Roland dive into the challenges and opportunities of indie and traditional publishing—from marketing and genre trends to writing routines and author branding. This episode is a perfect blend of candid advice and comedic wisdom, making it a must-listen for writers looking to deepen their connection with readers and make their messages more memorable.

Tune in today for Jan McInnis's episode of Hidden Gems Fully Booked—available wherever you get your podcasts. Link is here: https://www.hiddengemsbooks.com/podcast/add-humor-to-your-writing