Calgary, AB, A new style of communication is required for the executive in the 21st Century. Gadgets like widgets, modes of writing like blogs and even networking sessions take on new meaning. The language of today's business has changed dramatically with the advent of the Internet.
Formulaic Communication, what is it? Modern communication over the airways of the Internet is Formulaic Communication. In short, formulaic communication is executive communication in the Information age. It helps executives understand the modern age of global communication and its media forms.
What is the formula in Formulaic Communication? There are seven steps to successful messaging. They are: (1) Verbal; and (2) Non-verbal messaging; using (3) Cognitive; (4) Reasonable; and (5) Creative Elements; to (6) Convey a Message and (7) Achieve a Desired Outcome.
How will someone benefit by using Formulaic Communication? Application 1: Streamlining business processes is essential to maximize productivity. Formulaic communication is designed to help companies communicate better with their internal and external resources specializing in boardroom and online discussions in order to promote ideas and business concepts.
Application 2: Another application of Formulaic Communication is that it increases both Creativity and Innovation in the work environment. Formulaic communication helps improve innovation. Many business professionals are overwhelmed lacking the keys required to unlock creative organizational innovation. Formulaic communication is one important key in unlocking this complex subject and becoming more creative.
Application 3: Formulaic communication allows the communicator to explore other ways to speak. Instead of only verbal, non-verbal, expressions, symbols or imagery are used. Exploration of cultural communication is advantageous to positioning and aligning people and the workforce. Understanding is a key to unity. Formulaic communication explores the cultural aspects in communication.
Application 4: Formulaic communication weaves different methods into the communication channel to allow new perspectives to be discovered. Each new perspectives allow new opportunities to be seen.
Who will benefit by using formulaic communication? Mid-level managers and supervisors, even senior staff, team leaders and sales staff will benefit by using the tools, tips and skills learned in this method. Advanced communication is critical in our day of technology and information sharing. Advance their idea in proposals or presentations.
All Technical office and administrative staff or home based employees post emails and communiqués to communicate to staff and clients. Formulaic communication helps them present careful thought to each.
This system of advanced communication is especially useful for established leaders seeking to sharpen their communication skills. It helps new leaders reduce barriers and forge better relationships.
For profit, not-for-profit and public personnel will certainly benefit by being more effective in their daily and business speaking.
Executive communication is defined as a process or transferring information from one entity to another. Formulaic communication interprets the methods in which the communication is transferred and analyses the end-result. In other words, formulaic communication is an enabler of speech allowing stylized and versified speech to collectively formulate a communication strategy for execution and completion of the delivery of the message.
Formulaic communication is structuring communication in such a way that the end result is known. For example, a producer has to structure the production elements in theatre in certain ways to get a desired reaction by the audience. The same is true for formulaic communication. A stage is a blend of scripted words, tone, characters, setting, background and music which captures the audience's attention. Formulaic communication processes are similar to a producer scripting the flow of communication instead of communication just being allowed to flow.
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