Tuesday, February 12, 2013
First licensee of professional development programs for world-class consultants
REDWOOD SHORES, CA – February 12, 2013. Leverage2Market Associates and Summit Consulting today announced that
Linda Popky of Leverage2Market Associates has been certified to offer the workshops and seminars of noted Million Dollar Consultant
Alan Weiss to consultants and small business people. Linda Popky is the first consultant worldwide to be certified to offer these programs.
Over the last 15 years, Dr. Weiss has offered dozens of workshops on various topics of interest to consultants, including marketing and growing a consulting practice, as well as specific consulting skills. Weiss's Private Roster Mentor Program has over one thousand graduates globally, with scores of individuals renewing for multiple terms. A conservative estimate, according to Weiss, is that graduates have generated over $660 million dollars in incremental revenue as a result of their program participation.
Last year, Linda Popky offered the
Consulting Triple Play Workshop, which combined three core programs (
How to Acquire Clients,
Value-Based Fees, and
How to Write a Proposal That's Accepted Every Time) into one full-day session, in the San Francisco Bay Area. The workshop was well-received, with attendees asking for follow-up sessions.
"Now that Alan Weiss has decided he will no longer offer many of these workshops himself, I'm excited about the opportunity to bring these programs to the consulting and professional services community," said Popky. "I know from experience how valuable this material is and how implementing these strategies can result in accelerated business growth and dramatically increased billings."
"I'm selecting a dozen people globally who I've worked with collegially over the years to deliver the sessions that are in such high demand on fees, marketing, language, growth, and similar topics," said Weiss. "Linda is in the forefront of those who have successfully applied these techniques to grow their firms, AND possesses the platform skills to deliver provocative, interactive workshops."
About the Workshops Initially, Popky will offer two one-day workshops,
The Art of the Referral and
Sealing the Deal, in addition to the Consulting Triple Play. The first session of
The Art of the Referral will be offered on May 29th in the Boston area, in conjunction with the
Society of Professional Consultants.
Sealing the Deal will be offered in the San Francisco Bay Area, in conjunction with
Women in Consulting and IMC on June 11th.
The Art of the Referral teaches participants how to ask for and get the referrals they need to grow their business. Based on Alan Weiss's book
Million Dollar Referrals, this single day focuses on creating Create ongoing, unsolicited referrals from existing clients as well as non-clients, comfortably and confidently, following up assertively on promised referrals, and using the proper language to convince referral sources to actively engage in the process. More information is available at
http://www.summitconsulting.com/seminars/the-art-of-the-referral-workshop-2013-05.php Sealing the Deal is a one-day workshop designed to help participants create and master the dramatic, action-oriented language that creates conceptual agreement with economic buyers. It focuses on the language, behavior, and beliefs required to move from preliminaries to project and from meetings to money. More information is available at
http://www.summitconsulting.com/seminars/sealing-the-deal-2013-06.php About Linda Popky Linda Popky is an award-winning consultant with over 25 years' experience across many facets of marketing, including experience with many B2B and technology companies in Silicon Valley. As part of her strategic marketing consulting practice, she coaches consultants, entrepreneurs, and small business owners. She was the first marketing consultant certified to offer the Private Roster Mentoring Program.
Named one of Silicon Valley's Top 100 Women of Influence and a member of Alan Weiss's Million Dollar Consulting Hall of Fame, she is the past president of
Women in Consulting, and a member of the
Society for Advancement of Consulting. Linda is a member of the advisory board for the marketing program at the University of Santa Cruz Silicon Valley Extension, and an adjunct faculty member in West Virginia University's online Master's in Integrated Marketing Communications (IMC) program.
About Alan Weiss/Summit Consulting Dr. Alan Weiss holds multiple awards in the consulting and speaking professions, including the Lifetime Achievement Award of the American Press Institute and membership in the Professional Speakers Hall of Fame®. He has written more books on independent consulting than any other author, including the bestselling
Million Dollar Consulting. Information about these workshops and Alan Weiss's other offerings can be found on the Summit Consulting Group, Inc. web site:
http://www.summitconsulting.com.
About Leverage2Market Associates Leverage2Market Associates is a strategic marketing company that helps clients improve their bottom line by more effectively leveraging their investment in marketing programs, processes, and people. Leverage2Market works with a wide range of organizations from small businesses and nonprofits to startups and Fortune 500 companies to use their marketing resources as effectively and efficiently as possible. For more information, visit
www.leverage2market.com or contact 650-281-4854.
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Contact: Linda Popky
linda@popky.com, 650-281-4854