Newly-Dead® The Game was conceived to help start funeral planning conversations in a fun, non-threatening way. Created in 2011 by Gail Rubin, pioneering death educator and The Doyenne of Death®, the game was initially offered only as a digital download. The game is now available as a physical product through the online stores at AGoodGoodbye.com, BeforeIDieFestivals.com, and TheGameCrafter.com for $40.
Every purchase of the Newly-Dead Game includes both Couples and Singles Editions. It's comprised of a deck of 30 question cards, instruction booklet, score pad for the Singles Edition, and templates for additional score cards and your own unique questions. Upon its publication, The Game Crafter site noted a jump in sales which made this game a "Red Stone Seller," an honor bestowed on only 3.6% of games on the site.
"Couples who have played the Newly-Dead Game often come away with a fresh appreciation of how much they still need to know about each other when it comes to funeral planning," said Rubin. "Just as talking about sex won't make you pregnant, talking about funerals won't make you dead – and your family really does benefit from the conversation."
How to Play Newly-Dead The Game
The game is based on elements of The Newlywed Game, but the questions in the couples version of The Newly-Dead Game revolve around how well they know each other regarding their last wishes. Gail Rubin introduced the game at the wild and wacky Frozen Dead Guy Days Festival in Nederland, Colorado in 2011. She returned almost every year until the pandemic shut down the festival in 2020.
The Newly-Dead Game Couples Edition is designed to be played by three or four couples with an emcee reading the questions. Four questions are asked, each progressively more challenging. All questions regard elements of the participants' last wishes. The emcee then interviews the couples to reveal their answers. The couple that gets the most answers correct get the most points. The highest scoring couple wins the top prize!
In 2019, a Singles Edition of the Newly-Dead Game debuted. It allows those who are not in a couple, as well as everyone in the audience, to play. You are scored on how well prepared you are for end-of-life issues in four areas: estate plans, advance medical directives, disposition plans, and a final resting place for your mortal remains. If your attitude is, "I don't care, I'll be dead," you get zero points.
The game can be used to help start funeral planning conversations at Before I Die Festival events. Funeral homes, cremation providers and cemeteries can use the game to offer an upbeat way to encourage pre-need planning. And it's a great addition to any community death discussion events!
About Gail Rubin
Game creator Gail Rubin, Certified Thanatologist, is also the author of four books on end-of-life issues:
- A Good Goodbye: Funeral Planning for Those Who Don't Plan to Die
- Hail and Farewell: Cremation Ceremonies, Templates and Tips
- Kicking The Bucket List: 100 Downsizing and Organizing Things to Do Before You Die
- Before I Die Festival in a Box™: How to Hold An End-of-Life Conversation-Starting Event
An award-winning speaker, she is also host of The Doyenne of Death Podcast, coordinator of the Before I Die New Mexico Festival (coming October 16-21, 2023), and one of the first people in the United States to hold a Death Cafe.
Learn more about the history of Newly-Dead® The Game here.
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Gail Rubin, CT, is author and host of the award-winning book and television series, A Good Goodbye: Funeral Planning for Those Who Don’t Plan to Die, Hail and Farewell: Cremation Ceremonies, Templates and Tips, KICKING THE BUCKET LIST: 100 Downsizing and Organizing Things to Do Before You Die and The Before I Die Festival in a Box™.
Rubin is a Certified Thanatologist (that's a death educator) and a popular speaker who uses humor and films to get the end-of-life and funeral planning conversation started. She "knocked 'em dead" with her TEDx talk, A Good Goodbye. She provides continuing education credit classes for attorneys, doctors, nurses, social workers, hospice workers, financial planners, funeral directors and other professionals. She's a Certified Funeral Celebrant and funeral planning consultant who has been interviewed in national and local print, broadcast and online media.
Known as The Doyenne of Death®, she is the event coordinator of the Before I Die New Mexico Festival and author of a guide to holding such festivals. Her podcast is also called The Doyenne of Death®. She produces videos about the funeral business and related topics. Her YouTube Channel features more than 600 videos!
Rubin is a member of the Association for Death Education and Counseling, the International Cemetery, Cremation and Funeral Association, Toastmasters International and the National Speakers Association. Her speaking profile is available at eSpeakers.com.
Gail Rubin has been interviewed about funeral planning issues in national and local broadcast, print and online media. Outlets include The Huffington Post, Money Magazine, Kiplinger, CBS Radio News, WGN-TV, and local affiliates for NPR, PBS, FOX, ABC-TV, CBS-TV and NBC-TV. Albuquerque Business First named her as one of their 2019 Women of Influence.
Sign up for a free planning form and occasional informative newsletter at her website, AGoodGoodbye.com.