Wednesday, January 11, 2012

For Immediate Release

Contact: Luke Messecar, PR Manager

617.717.8294

Luke@IctusInitiative.com



READING, PA. (January, 2012) – "When's the last time you had less than 100 emails in your inbox?" That's the question Marsha Egan wants everyone to ask themselves in during the final work week of January. She also wants people to commit to an empty inbox.

Egan, an internationally recognized authority on email productivity and author of Inbox Detox and the Habit of E-Mail Excellence (Acanthus 2009), is daring workers to take control of their email this year by participating in the 5th annual Clean Out Your Inbox Week. The observance is featured in Chase's Calendar of Events and has been written about by media outlets across the globe, including MSNBC.com, PCWorld.com, and Google's Blog. During the week of January 23-27, Egan will provide daily tips for workers to get rid of their digital garbage, sort what they keep into folders, and commit to healthy email habits.

Over the past decade, email usage has surged to staggering figures. It's estimated that 294 billion emails are sent each day. In addition, email has removed many of the boundaries between work and personal time. An Xobni survey reported that 2 out of 3 Americans check email outside regular business hours, and that 1 out 5 check it while in bed. These shocking statistics make it clear that it's time for workers to reassess their email habits.

"Email is a very effective communication tool when used properly," says Egan, CEO of InboxDetox.com, a division of Egan Group, Inc. "However, we have allowed email to dictate how and when we work and developed habits that significantly drain productivity. As a result, while we feel like we're working longer and harder, we're actually getting less done."

Egan asserts that every email interruption includes recovery time – the time it takes to get back in the "zone" is estimated to be 4 minutes. If a worker receives an average of 15 email interruptions per day, one hour of time is lost to email interruptions. If that worker is part of a 20-person department, 20 hours of work time are lost per day.

Throughout Clean Out Your Inbox Week, Marsha will also offer helpful tips, free downloads, and other tools that businesses or individuals who want to take control of their inboxes can use on her blog, www.inboxdetox.com/blog.

"In the end, the only way to reduce the negative impacts of email overload is for people to develop the right habits," states Egan. "With Clean Out Your Inbox Week right around the corner, there is no better time to start than now."

Want to interview Marsha Egan for an article? Want her to be on your radio or TV show? Contact PR Agent Luke Messecar at 617.717.8294 or Luke@IctusInitiative.com.

About Marsha Egan

Marsha Egan is CEO of the Inbox Detox and an internationally recognized workplace productivity expert and speaker. Named one of Pennsylvania's Top 50 Women in Business, her acclaimed "12 Step Program for E-Mail E-ddiction" received international attention, being featured on ABC Nightly News, Fox News, and newspapers across the globe. In early 2009, the Program was adapted into a book, Inbox Detox and the Habit of E-mail Excellence (Acanthus 2009) Marsha works with forward-thinking organizations that want to create a profit-rich email culture. Her free email practices assessment is located at www.InboxDetox.com.