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Home > NewsRelease > The B2C-to-B2B Growth Playbook: Balancing B2B and B2C — How to Expand into Enterprise Without Losing Your Consumer Edge
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The B2C-to-B2B Growth Playbook: Balancing B2B and B2C — How to Expand into Enterprise Without Losing Your Consumer Edge
From:
Kathleen Greenler Sexton --- Subscription Expert Kathleen Greenler Sexton --- Subscription Expert
For Immediate Release:
Dateline: Boston, MA
Monday, March 17, 2025

 
The subscription economy is at an inflection point. The consumer subscription boom—spanning streaming, fitness, e-commerce, and digital services—is now facing rising acquisition costs, increasing churn, and subscription fatigue. As competition intensifies, high-volume subscription businesses must find new revenue streams beyond traditional DTC models. Subscription businesses are also dealing…
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News Media Interview Contact
Name: Kathy Greenler Sexton
Title: CEO
Group: Subscription Insider
Dateline: Andover, MA United States
Direct Phone: 617-401-7653
Cell Phone: 617-834-2169
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