About Us: Little Free

At Little Free, we are driven by a simple yet powerful vision: to transform the retail experience into a more inviting, community-focused, and enjoyable journey for every customer. Founded on the principles of innovation, community engagement, and sustainability, Little Free is a pioneering initiative dedicated to helping retailers attract more customers and enhance the overall shopping experience.

Our Mission

Our mission is to create vibrant retail environments where customers feel genuinely welcomed and engaged. We believe that a small gesture, like offering a complimentary cup of coffee, can significantly enhance the shopping experience, leading to prolonged visits and a stronger connection between retailers and their communities.

Our Vision

Little Free envisions a future where retail spaces are not just places for transactions but hubs for community interaction and enjoyment. We aim to become a catalyst for positive change in the retail industry, fostering an atmosphere where customers and businesses thrive together in a mutually beneficial ecosystem.

Our Core Initiative: Tontine Cafe

At the heart of Little Free lies our flagship concept, Tontine Cafe. This program embodies our ethos of warmth and hospitality, offering free coffee to shoppers in participating retail locations. Tontine Cafe is more than just a free coffee service; it is a comprehensive partnership with retailers, providing them with branded materials, training, and support to maximize the impact of the initiative.

Commitment to Sustainability

Sustainability is a cornerstone of our operations. We are committed to reducing our environmental footprint by ensuring that all coffee served under the Tontine Cafe brand is in eco-friendly, recyclable, or compostable cups. We continuously seek ways to align our practices with the growing consumer demand for environmentally responsible businesses.

Our Approach

Our approach is collaborative and adaptive. We work closely with retailers to understand their unique needs and tailor the Little Free experience to maximize its benefits. By collecting feedback and insights from both retailers and customers, we constantly refine and enhance our program.

Joining Little Free

We invite retailers who share our vision of creating more welcoming and engaging shopping spaces to join the Little Free family. By participating in our program, retailers can enjoy increased foot traffic, enhanced customer loyalty, and a strengthened community presence.

At Little Free, we are more than just a program; we are a movement towards a brighter, more connected, and sustainable future in retail. Join us in redefining the shopping experience—one cup of coffee at a time.