One of the most common ways to become known as a speaker is to post your content regularly on various electronic platforms.

Here are three platforms you can use to post your content online:

Blogging Platforms

Try creating long-form written content on dedicated blogging platforms.

Why use blogging platforms?

• Ownership of content: Bloggers have complete control over their posts.

• SEO benefits: Blogging platforms help content rank in search engines, attracting a wider audience.

• Diverse content formats: Bloggers can publish tutorials, articles, personal stories, or reviews.

You may want to try these three blogging platforms: Medium, WordPress, and Blogger.

Medium is a popular online publishing platform that allows users to write and share articles on various topics, including technology, business, and lifestyle.

It provides a clean, minimalist interface and makes it easy for writers to publish without dealing with technical setup. Medium also offers a built-in audience, increasing the visibility of published content.

WordPress is one of the most widely used platforms for building websites and blogs. It offers a free hosted version (WordPress.com) and a self-hosted version (WordPress.org), giving users the flexibility to customize their sites.

With thousands of themes and plugins, WordPress is suitable for creating everything from simple blogs to complex websites.

Blogger is a free blogging platform owned by Google, designed for beginners who want to create and manage their blogs.

It offers simple templates and easy integration with other Google services like AdSense. While it lacks the advanced features of other platforms, Blogger remains a straightforward option for casual bloggers.

So, you can post your content on blogging platforms.

Another platform to post your content is social media platforms.

Social Media Platforms

Try sharing short-form content, updates, and multimedia posts on social media platforms.

Why use social media platforms?

• Broad audience reach: Social media platforms have millions of active users, providing exposure.

• Engagement and interaction: People can receive instant feedback through likes, comments, and shares.

• Multimedia content: Users can post videos, images, text, and live streams.

You may want to try these four social media platforms: LinkedIn, Instagram, X, and Facebook.

LinkedIn is a professional networking platform designed for job seekers, businesses, and professionals to connect, share insights, and build personal brands.

It allows users to post articles, career updates, and thought leadership pieces to engage with a professional audience. LinkedIn is widely used for recruitment, professional development, and business networking.

Instagram is a visually-focused social media platform that allows users to share photos, videos, and stories. Initially popular for personal content, it has become a powerful marketing tool for businesses and influencers.

Technical professionals can use Instagram to share infographics, short video tutorials, and behind-the-scenes content to engage with a broader audience.

X, previously known as Twitter, is a microblogging platform that allows users to share short-form content known as posts.

It is commonly used by technical professionals, journalists, and businesses to share real-time updates, industry insights, and engage in public discussions. With its character limit, X encourages concise and impactful communication.

Facebook is a social networking platform that enables users to share posts, photos, and videos, join groups, and create pages to connect with friends, communities, and businesses.

Despite its primary focus on personal connections, Facebook offers a variety of tools for content creators and businesses to engage with their audience through pages, groups, and ads.

So, you can post your content on blogging and social media platforms.

A third platform on which to post your content is video platforms.

Video Platforms

Try creating and posting video content on dedicated platforms.

Why use video platforms?

• High engagement: Video content is more likely to go viral and keeps audiences engaged longer.

• Monetization opportunities: Platforms like YouTube offer ad revenue and sponsorships.

• Diverse formats: Users can post tutorials, vlogs, reviews, and more.

You may want to try these three video platforms: YouTube, TikTok, and Vimeo.

YouTube is the world’s largest video-sharing platform, with over 2.5 billion monthly active users. It allows content creators to upload videos on virtually any topic and monetize their content through ads, memberships, and sponsored content.

YouTube’s algorithm helps content reach a global audience, making it the go-to platform for video creators.

TikTok is a short-form video platform that has taken the world by storm, especially among younger audiences.

It allows users to create and share 15-second to 10-minute videos with viral trends, music, and filters. TikTok’s algorithm favors discoverability, making it easier for creators to go viral and reach large audiences quickly.

Vimeo is a platform tailored more towards professional creators and businesses looking to host high-quality video content.

Unlike YouTube, Vimeo is ad-free and provides video hosting, marketing, and collaboration tools. Filmmakers, artists, and businesses widely use it to showcase portfolios and projects.

Posting your content online has never been easier.

If you have an Internet connection and a computer, you can post your content on blogging, social media, and video platforms.

If you want to become a thought leader through your speaking, post your content regularly on various online electronic platforms.

What do you have to lose except the following you deserve?

Call to Action

• Create long-form written content on dedicated blogging platforms like Medium, WordPress, and Blogger.

• Share short-form content, updates, and multimedia posts on social media platforms like LinkedIn, Instagram, X, and Facebook.

• Create and post video content on dedicated platforms like YouTube, TikTok, and Vimeo.

References

• Medium Blog (2023). “Why Blogging Remains a Powerful Content Medium.”

• Patel, N. (2023). “The Ultimate Guide to Starting a Blog”. Neil Patel.

• Statista (2023). “Number of Social Media Users Worldwide 2023”.

• Forbes (2023). “How Social Media Drives Content Creation”. Forbes.

• YouTube Blog (2023). “The Power of Video in Content Sharing.”

• HubSpot (2023). “Why Video Marketing Works”. HubSpot.

Being a confident, engaging, and effective technical speaker is a vital personal and professional asset. With more than 40 years of engineering experience and more than 30 years of award-winning public speaking experience, Frank DiBartolomeo can help you reduce your presentation preparatory time by 50%, overcome your fear of public speaking and be completely at ease, deliver your presentations effectively, develop your personal presence with your audience; and apply an innovative way to handle audience questions deftly.

Working closely with you, Frank provides a customized protocol employing the critical skills and tools you need to create, practice, and deliver excellent technical speeches and presentations. Connect with Frank and explore how he can help you become the exceptional speaker you were meant to be. Please reach out to him at frank@speakleadandsucceed.com or 703-509-4424 for a complimentary consultation. Schedule a meeting with him at calendly.com/frankdibartolomeospeaks. Listen to his Successful Speaking for Technical Professionals podcast