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Yearbook of Experts® member profiles
David Morey -- Dedicated to Helping Companies Win
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About: David Morey, Chairman and CEO of DMG Global and Vice Chairman of Core Strategy Group, is one of America's leading strategic consultants - and one of the most sought-after speakers, performers, and magicians. For over three decades, he has studied magic and performed around the world, including at President Barack Obama's Inaugural ball. The award-winning coauthor of The Underdog Advantage, The Leadership Campaign, and Creating Business Magic, Amazon's #1 New Release, Mr. Morey has advised a who’s who of Fortune 500 CEOs, five Nobel Peace Prize winners, and 21 winning global presidential campaigns. Specifically, Creating Business Magic, co-authored by John McLaughlin, former Director of the CIA, and Eugene Burger, one of history's top magicians, is about applying the strategies of magic to help us all think different, play more offense, and lead change. This approach anchors many of our keynotes and presentations.
Roberta Guise, MBA -- Small Business Marketing Expert
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About: Marketing and PR consultant Roberta Guise advises small business owners, independent professionals and non-profits on how to build a profitable stable of customers, save money on ineffective promotions, and get known through branding, precision marketing and public relations. Roberta also enables successful women to become thought leaders. She coaches clients one-one-one, and writes and speaks on how to get a distinctive marketing edge and be extraordinarily visible. For a lively mix of her ideas and opinions, read her articles at www.guisemarketing.com/bevisibleblog, and podcast profiles of influential women at www.guisemarketing.com/straighttalk
Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
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About: Randall is a serial entrepreneur, coaches CEOs on scaling their business, and leads the Braintrust Professional Institute. He shares his unique perspective through his eight books (one a best seller), 600+ articles, podcasts, keynote speeches, virtual presentations, and advisory relationships. He has helped over 100 organizations – from start-ups to multinationals – scale their businesses, build capacity, and address their most pressing challenges. Randall has taught at numerous executive education programs, serves on both corporate and not-for-profit boards, and frequently appears as an expert in the media. He has earned an FCMC, CFA, MBA, CSP, iGP, and a Black Belt in Karate. Randall has also been inducted into the Canadian Speaking Hall of Fame.
Dr. Judith Briles --The Book Shepherd
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About: Dr. Judith Briles is a book publishing and book marketing expert advising and guiding writers and authors on how to take their words and create and publish a book. Known as The Book Shepherd, she brings the author's concept and vision to life; guides it through the publishing process, and strategizes the launch and book marketing. She understands the overwhelm that authors go through and has personally shepherded and coached over 1500 authors through the process of the manuscript to published book with practical publishing advice and guidance. Judith creates a book marketing strategy to support the book when published.
Margo Berman - Creative Marketing Expert
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About: Her first book, Street-Smart Advertising: How to Win the Battle of the Buzz, was selected as a Featured Business Book in Delta Sky Magazine. She also created two 6-CD webinar sets on Street-Smart Advertising, which won a 2008 national AWC Clarion Award for Educational Reference. Her second advertising book, The Brains Behind Great Ad Campaigns was released in 2009, followed by her third one, The Copywriter's Toolkit in 2012. She launched her fourth book, MetaMind Yoga (2013), an inner guide to serenity with an accompanying website: www.MetaMindYoga.com. In 2017, she released another book, The Blueprint for Strategic Advertising. Margo is the inventor of tactikPAK™, an interactive, patented system of learning in ten topics: Advertising, Ad Strategy, Copywriting, Creativity, Design, Presentation, Promotion PR, Resume and Writing.
Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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About: Looking to combine profitability with making the world better? Green/social change profitability/marketing consultant, copywriter, and international speaker Shel Horowitz of GoingBeyondSustainability.com can help: licensing content, providing informational programs and materials, even walking you through specific steps to create profitable products and services that affordably and ethically address issues like hunger, poverty, war, and catastrophic climate change. Offering resources to excite and activate environmentally and socially conscious consumers AND practitioners, Shel is the award-winning primary author of Guerrilla Marketing to Heal the World, Guerrilla Marketing Goes Green, and eight other books including Grassroots Marketing: Getting Noticed in a Noisy World.
Linda Popky - Leverage2Market Associates, Inc.
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About: Linda Popky, President of Leverage2Market Associates, Inc. is a senior marketing professional, author, speaker, and educator who helps transform organizations through powerful marketing results. Leverage2Market works with a wide range of organizations from startups and small businesses to Fortune 100 companies to get the best possible return on each marketing investment. She is an executive director of the Society for the Advancement of Consulting.
Jerry Cahn, PhD, JD - Mentor-Coach to Executives
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About: Imagine you deliver a presentation, and you get second place . . . don’t want to think that? Think no longer. Look no further than Presentation Excellence – the ultimate provider of mission-critical presentations, leadership, and strategic services for executives who demand excellence. This is the key you’ve been looking for and want to win the deal. We’ve won sales opportunities exceeding $100 million by mastering their content, strategy, and presentation. At Presentation Excellence, we use the ADAP (Audience Driven Authentic Presentations) formula to persuade the audience to buy your service product and idea. Join us and experience the excellence that only Presentation Excellence can provide! If you're looking for strategic leadership, join us at vistage.com. Today, 45,000 CEOs and executives use it to make better decisions leading to better results. The average member company grows 2.2X faster than competitor! If you want to be a transformative leader, let's talk.
Ina Hillebrandt -- Author, Publisher, Writing Coach, Speaker
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About: Ina is a nationally known speaker/trainer, bestselling author and publisher, writing coach and editor. Author of 'Pawprints,' IRWIN award winner "You Are Who You Eat," illustrated by Dedini, and the original guide, 'How To Write Your Memoirs,' (Toolbox Edition coming), she specializes in memoir, fiction and humor. She, her articles and books, and clients, appear on TV, radio, print and online media. Latest project: 'From The Potato to Star Trek and Beyond: Memoirs of a Rocket Scientist' by Chester L. Richards (Book 2 June 2025 release), BookFest Award Winner. * http://InaTheMemoirCoach.com * http://InasPawprints.com * http://tinyurl.com/INA-AUTHOR
Kathleen McEntee and Associates, Ltd.
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About: Kathleen McEntee and Associates, Ltd. is a full-service marketing firm that positions companies as the professionals they are. We create the right message, visuals and stories that distinguish organizations from their competitors. From branding, logo development and graphic design to traditional and digital marketing materials, social media, websites and public relations, we position our clients as the experts and thought leaders they are in their industries. Our firm is led by Kathleen McEntee, a marketing and business development expert with more than 30 years of measurable success in marketing, communications, international business, sales and business development, media and public relations. Known for her direct, no-nonsense approach in delivering results, Kathleen is a highly respected business builder, collaborative leader and dynamic speaker. She is your best friend and lead supporter when practical marketing matters.
Vision Board Media, LLC
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About: A business owner, author, speaker, and influencer, Donna Serdula thrives on empowering people to transform their lives and realize their most sought-after goals. The pioneer of LinkedIn profile optimization, she built the successful website, LinkedIn-Makeover.com more than a decade ago. In that time, she has worked with more than 6,000 executives, entrepreneurs, and professionals, utilizing a talented team of over 30 writers, coaches, and branding specialists to bring dynamic brand storytelling to the masses. Donna and her team act as a board of futurists/creative thinkers/global brand advocates for their clients, by designing success strategies that cross industries and change lives.
Loren Stocker -- 800 Number Expert
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About: Vanity International is the world's premier vanity design firm. We specialize in an emerging area of strategic marketing that can directly increase sales: flawless recall of advertised toll-free numbers and Internet domains. We create Magnetic Brands! We work directly with you and your agency to create and implement an enduring contact strategy. In the process, we provide the highly specialized creative, in-depth research and, ultimately, acquisition of desired vanity numbers and Internet domains-- all without disclosing the actual use or identity of the buyers. We've worked with many Fortune 500 companies and have created and acquired the numbers used for the official catalogs of the NBA, NHL, and other well known promotions including 1-800-Blue-Martini, 1-800-Go-eToys, 1-800-Privacy, 1-800-Jenny-2000, 1-800-No-Load-1 and many, many others. Vanity International maintains direct, real-time access to the North American toll-free registry (SMS/800) and to the Internet Domain Registry.
 

Recent News Releases
 Date HeadlineParticipant Name
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11/19/2024
Kathleen McEntee and Associates, Ltd.
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03/26/2024
Dr. Judith Briles --The Book Shepherd
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03/19/2024
Dr. Judith Briles --The Book Shepherd
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03/06/2024
Dr. Judith Briles --The Book Shepherd
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03/06/2024
Dr. Judith Briles --The Book Shepherd
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02/05/2024
Dr. Judith Briles --The Book Shepherd
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01/31/2024
Dr. Judith Briles --The Book Shepherd
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01/25/2024
Dr. Judith Briles --The Book Shepherd
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01/23/2024
Dr. Judith Briles --The Book Shepherd
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11/17/2023
Kathleen McEntee and Associates, Ltd.

Blog Posts
 Date HeadlineParticipant Name
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11/21/2024
Top of Mind Thursday – November 21, 2024: Actions Have Consequences Linda Popky - Leverage2Market Associates, Inc.
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11/19/2024
9 Tips to Embrace Your Writing Feeling Dr. Judith Briles --The Book Shepherd
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11/18/2024
What the Ben & Jerry's vs. Unilever Court Fight Means for Human Rights Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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11/17/2024
What Digital Transformation is Not Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
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11/15/2024
Top of Mind Thursday – November 14, 2024: A Century Later, the Fight Continues Linda Popky - Leverage2Market Associates, Inc.
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11/12/2024
Secret Success Sauce for Authors and Authors-to-be Dr. Judith Briles --The Book Shepherd
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11/10/2024
Webinar Goals: Education or Lead Gen? Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
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11/08/2024
What REALLY Motivated All Those Votes for Trump? Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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11/08/2024
Top of Mind Thursday – November 7, 2024: What Just Happened? Linda Popky - Leverage2Market Associates, Inc.
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11/07/2024
What Went Wrong with THIS Election? Shel Horowitz, Marketing Consultant - Going Beyond Sustainability




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